About Tracy LeRoux
In today’s dynamic marketing landscape, achieving sustainable growth requires a strategic partner who understands your audience and crafts impactful campaigns. At The Link Agency, I help businesses and executives across CPG, food & beverage, healthcare, and non-profits unlock their full potential.
With over 25 years of experience as a marketing and real estate professional, I have a proven track record of creating and implementing growth-oriented marketing strategies that deliver measurable results for national and global brands, such as Fidelity Charitable, Kellogg’s, Goya Foods, Hasbro, and Wrangler.
Beyond agency leadership, I am passionate about fostering the next generation of marketing leaders. I leverage my experience by providing adjunct teaching whenever time permits, executive coaching and mentorship, and sharpening leadership, management, and communication skills.
I also founded Link Real Estate. We help broker successful transactions for clients in Florida, Connecticut, Massachusetts, and Rhode Island and consult on properties across the country.
Recent Blogs
How to Improve Client Communications
To succeed in real estate, you need to become an expert in your field. Unfortunately, the more advanced your knowledge becomes, the harder it can be to effectively share it, especially with industry newcomers. This phenomenon is known as the “curse of knowledge” — a...
How to Discuss Pricing a Home With Clients
Since the early days of the pandemic, an uber-competitive market has allowed sellers to pretty much name their price. But the market is shifting. While inventory remains in short supply, rising rates have curbed demand, and overpriced listings are stagnating. So how...
How to Write More Inclusive Listings
It’s no secret that word choice can make or break a property listing. A description adorned with enticing adjectives can frame your listing in a narrative that sparks interest. But language does more than simply sell homes. Words can foster inclusion or, if...